Deliveroo partners with Alshaya to expand retail offering in UAE and Kuwait |
| Deliveroo has partnered with Alshaya Group to bring more than 10 international retail brands to its platform across the UAE and Kuwait, expanding its offering beyond food and grocery deliveries. The partnership will initially add brands including Boots, Bath & Body Works, NYX Professional Makeup, Mothercare, Muji, Ulta Beauty, Dr. Vranjes, and Disney Store, with further brands planned in a wider rollout. Deliveroo said the agreement strengthens its retail proposition and supports its strategy of growing non-food categories, while Alshaya gains an additional sales channel and broader customer reach across the region. |
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