Big Law goes all in on AI |
Law firms across the globe are recognizing the importance of embracing generative artificial intelligence (AI) to remain competitive. The rapid advancement of AI and its adoption by corporate legal departments has forced law firms to adapt quickly. Prominent law firms like Latham & Watkins, Cleary Gottlieb, DLA Piper, and Reed Smith have hired AI specialists for newly created roles, signaling an emerging talent war. This trend is not limited to the U.S., as firms in Canada, Spain, Ireland, Latin America, Mexico, Australia, and New Zealand are also appointing AI leaders and developing their own AI tools. In-house legal departments are rapidly embracing AI to handle tasks more efficiently and cost-effectively. To stay relevant, law firms must change their staffing and billing practices, prepare for alternative fee arrangements, and hire AI-savvy lawyers. Leading firms are investing heavily in training their lawyers and incentivizing innovation. The regulatory landscape is also evolving rapidly, with the EU recently approving the groundbreaking AI Act. Law firms with strong regulatory practices may benefit as companies seek guidance on compliance. As one partner put it, "If you are not using AI, you are part of the past."