Baidu media relations chief resigns over endorsement of 24-7 work culture |
Internet company Baidu's media relations chief, Qu Jing, has resigned after posting videos endorsing a 24-7 work culture and making light of staff wellbeing. The videos sparked outrage in China, where the tech industry's demanding "996" culture has been a subject of debate. The "996" practice, which requires employees to work from 9 a.m. to 9 p.m. six days a week, has faced scrutiny following the deaths of several tech workers. Despite Beijing's crackdown on excessive working practices, the culture has persisted. Qu drew particular criticism for comments in which she said: “If you work in public relations, don't expect weekends off,” and advised: “Keep your phone on 24 hours a day, always ready to respond.” The comments came in social media posts where she also said she had no responsibility for employees' well-being "as I'm not your mother." Qu also threatened to retaliate against staff who complained about her management, saying: "I can make it impossible for you to find a job in this industry with just a short essay.” Qu later apologised for her statements, saying that her views were personal and not representative of Baidu. Some social media commentators defended Qu's remarks, claiming she was speaking the truth about the struggling industry. |
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