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Unlocking AI’s value demands alignment between CFOs and CIOs

Bloomfire vice president of marketing Brian Zander has warned chief financial officers and chief information officers against overestimating the current capabilities of artificial intelligence technology, urging clear expectations, defined ROI metrics, and alignment between finance and technology functions to avoid stalled implementations and unmeasurable outcomes. He noted that CFOs often misjudge AI’s handling of complex data while CIOs can lose sight of the end user, with both needing a more balanced approach to risk and practical application. “I absolutely think that technology investments do have a direct input on the value that a company can produce,” Mr. Zander said. “I think that technology 100% impacts the human performance side of things, and the CFO should be measuring that in a very real way.”

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